Hello beautiful people! I thought we would start the week off by discussing one of the components of the engagement and wedding process which is the jewelry that goes with it! To assist with this I’ve asked Los Angeles based online jeweler deBebians to stop by and share their knowledge and expertise on purchasing rings for your wedding or engagement.
Tell me more about your company and what you do?
deBebians is primarily an online jewelry retailer. We are located in the historic jewelry district in downtown Los Angeles, CA. We were founded in 2005 by two GIA graduate gemologists and specialize in designing and manufacturing fine jewelry pieces. We strive to manufacture high quality jewelry at affordable and competitive prices.
Explain the 4 C’s of buying rings and what they mean? (Cut, Clarity, Color & Carat)
The Diamond 4 C’s are the qualities in which a diamond is graded. Each C stands for cut, color, clarity, and carat. Cut pertains to the proper angling of a diamond’s facets. The cut is directly related to a diamond’s brilliance and sparkle. In our opinion, cut is the most important factor of the 4 C’s.
Diamond color is graded on a scale from D-Z, with D, E, and F being considered ‘colorless.’ The body color of a diamond is one of the 4 C’s that is able to be detected by the naked eye. When purchasing a loose diamond, we generally recommend choosing a stone that features F, G, or H color because depending on the cut; you will not be able to detect much difference.
Diamond clarity is graded flawless (FL) and included (I3). The less inclusions that a diamond has, the rarer and more valuable the stone becomes.
A carat is a diamond’s weight. There are 100 points in 1 carat (1 ct.). Therefore, a .50 carat diamond may be referred to as a 50 pointer. The carat weight strictly pertains to a diamond weight and the actual shape of the stone will be a large factor is how large a stone looks when face up.
What can one expect when working with an online jeweler?
It depends on the jewelry company. Many companies will ‘drop ship’ loose diamonds. This means that once a customer purchases a diamond, the company will have the diamond cutter or diamond dealer ship the stone directly to the customer. This means that the company does not even inspect the stone before the customer receives it. However, deBebians never drop ships diamonds. We inspect every loose diamond that we sell to ensure that the customer receives the most beautiful stone for their budget and desires.
Are there specific questions a buyer should ask when working with a jeweler online or in person?
When purchasing online or in person, a customer should inquire about the return policy and whether or not a store has a restocking fee. It is also important to ask whether or not the diamonds and gemstones used in their pieces are natural.
What’s the biggest misconception people have about online jewelers?
The biggest misception about online jeweler stores is that they do not sell high quality pieces. We strive to put out high quality pieces for each and every single customer while keeping prices affordable.
Besides rings, what other jewelry can one purchase?
Besides engagement rings, eternity rings, diamond halo jewelry, and tennis bracelets are among our most popular items. We also have a CAD design team and we specialize in designing custom pieces.
What is your busiest season?
The holidays at the end of the year and wedding season, which is late spring/early summer, are our busiest times of the year.
What’s next for your company?
Our company is looking forward to continuing to expand our Bel Dia line of luxury engagement rings as well as adding matching wedding bands for the designs.
Thanks so much to the team at deBebians for stopping at sharing their knowledge about jewelry and the ring buying process.